My seminar will first establish my credentials, by explanation of who I am and what my company has been doing for the past 30 years, including 2 video walkthroughs of a hotel and a disco.
My seminar will cover education of designers, their position in the working global environment and professional practice and what that actually means. Furthermore I will be considering the changing role of the commercial interior designer and the need for professional documentation and reporting, given that the current design mix includes many specialized fields, e.g. acoustics, lighting, MEP, audio, video, health and safety, BMS systems, security, etc. …
Next I will briefly explain what is missing in design education and present a presentation of how students and graduates could better understand the scope of their works and their deliverables.
Finally I will explain where I have reached and what more could be done to improve professionalism in design and sum up with the reason for the title.
A Senior Designer Consultant & Business Executive with thirty years experience in all aspects of Interior and Architectural Design/Contracting, Consulting and Marketing for the hospitality industry.
1992 until 2012
Chairman of KLD in Dubai, U.A.E. , Managing Director of KLD Abu Dhabi & Founding President of The Association of Professional Interior Design (APID)
1979 – 1994
Chairman of Kenneth Laidler Interior Contracts Ltd., UK
Managing Director of Kennek Construction, UK
Educational and Awards
Teaching at the American University in Dubai & The Emirates Academy of Hospitality Management
Developing a Project Management System for interiors
Commercial Advisor to the Portuguese Trade Centre in Dubai
Master Degree in Design Practice from Northumberland University, UK
Guest speaker at the Annual Conference of the Architectural Society of China in Beijing
Design Escapism for Leisure
Northern Regional Chairman of the Chartered Society of Designers, responsible for 450 members from all design disciplines;
Regional Assessor for entry into membership of the Chartered Society of Designers;
Member of the main board (spatial design) of the Chartered Society of Designers
(Fellowship to the Society awarded in 1982)
Part-time lecturer in Interior Design and Technical Drawing, Monkwearmouth College of Further Education
Academic Board member and Advisory Committee member to Newcastle College of Art and Design
Northumberland University –Degree diploma in both Design and Business Studies
Gained commendation from The Royal Society of Arts
Awarded membership of the Society of Industrial Artists and Designers